I read the greens. You take the swing.
The Salty Caddie is the advisory practice of Bryce Morgan — a marketing and growth operator who's built brands across pro sports, fintech, and consumer businesses. I help founders and teams read the course, pick the right club, and play the shot in front of them.
Project work, monthly retainers, or fractional marketing leadership. Pricing by quote based on scope.
Reading the course: audience, positioning, channels, and a measurable plan to grow revenue and reach.
Naming, identity direction, and the story that makes a brand stick in people's heads.
Planning and running launches for new products, markets, and campaigns — start to finish.
Senior marketing leadership part-time, for teams not ready for a full-time hire.
Building the funnel — paid, organic, lifecycle — to turn awareness into pipeline and sales.
Ongoing, in-your-corner counsel for founders and operators on growth, brand, and team.
A good caddie doesn't swing for you. They give you the read, the club, and the confidence — then you play the shot.
We get clear on goals, the landscape, and where growth is actually stuck.
A focused plan — the few moves that matter, scoped with a clear quote.
We execute together — hands-on, with clear reporting and momentum.
Measure, adjust, and keep stacking wins through the back nine.
Most teams don't need another vendor. They need someone who's walked the course before — who can read the break and hand them the right club at the right moment.
Across professional sports, financial services, homebuilding, and enterprise software.
Tell me where you're trying to go. I'll get back within one business day to set up an intro call.